IFA 2022 will see the return of Europe’s largest consumer electronics trade fair, taking place from September 2-6 in Berlin, Germany.
Due to the Covid-19 pandemic, last year’s event was canceled, and the year before, attendance was strictly reduced,
So, the news that IFA 2022 will once again be an in-person event would be welcome for anyone who wants a glimpse into the technology some of the world’s biggest companies are working on.
We should see some big announcements from the likes of LG and Samsung, as well as offers from Lenovo, Huawei, and more.
There’s a big name that seems to be missing this year, and that’s Sony. We haven’t heard anything about her plans, and given how much control the Japanese company has over TV, audio and entertainment, it’s strange that it won’t have a presence at this year’s event, despite having attended previous IFAs.
We’ve reached out to Sony to find out about their plans, and until then, read one to see what we’ve got an act Find out who will be attending and what they will show up.
We’ll be in attendance as well, and we’ll keep you updated with the latest news, releases, and hands-on reviews when the show kicks off on September 2.
What is IFA?
IFA 2022: What you need to know
- What is IFA? Europe’s largest technology fair, held in September every year in Berlin, attended by most of the major players in the industry.
- When is IFA 2022? This year’s event will run from September 2-6, and will be the first fully in-person IFA event since 2019.
- What brands will there be? Most of the major tech companies including LG and Samsung will be there, as well as Huawei, Lenovo and Asus. However, it appears that Sony will not show up, and Apple never attends IFA, preferring to host its own events.
What to expect at IFA 2022
IFA 2022: Samsung
Samsung is one of the largest technology companies in the world, with a wide range of products. Although he usually leaves his biggest ads, especially when it comes to smartphones, to his “Unpacked” events, he often shows his TV, audio, and home appliances at IFA.
Although it didn’t attend last year, and instead hosted the “Life Unstoppable” event at the same time, it looks like Samsung will be back at IFA 2022.
We don’t currently know much about what Samsung might reveal this year, but rumors are swirling that we could see a full load of new SmartThings products, Samsung’s IoT (Internet of Things) platform for smart refrigerators, washing machines, and more.
Hopefully we’ll get some new small LED TVs from Samsung as well, as well as computing accessories.
IFA 2022: LG
LG usually has a big presence at IFA, and while the days of the company showcasing its smartphones are long gone, it has a plethora of devices you’ll likely want to show off at this year’s event.
Again, we haven’t heard any concrete rumors about what LG will present at IFA 2022, but we’re expecting to see some great new TVs, projectors, and hardware.
IFA 2022: TCL
TCL is known for its affordable TVs that have significantly undermined the competition when it comes to price, especially during events like Black Friday. TCL announced that it will be at IFA 2022, and it will be big, with a global press conference on September 1 and then a massive exhibition for the rest of the week with “a spacious TCL booth spanning over 2,500 square metres.”
According to TCL, it will showcase “the latest displays, speakers and smart wearable devices, along with a full range of smart home devices, and a variety of new TV models.”
It definitely looks exciting, and we can’t wait to see what they have in store.
IFA 2022: Huawei
Huawei’s problems with the US and its companies continue to grow, but it remains committed to IFA 2022.
The Chinese company has had a huge presence at IFA in the past years, and even used the event to announce a new smartphone.
While we’re not sure what Huawei has in store at IFA 2022, it will likely showcase its mobile devices, along with its burgeoning laptop and network product groups.
IFA 2022: Honor
Honor, which was once a sub-brand of Huawei, but is now a force to be reckoned with in its own right, will be at IFA 2022,
It’s already been announced that she’ll be holding a keynote at 5PM CEST / 11AM ET / 4PM GMT on September 2, and we’re likely to see smartphones, laptops, tablets, earphones, and more from the company.
IFA 2022: Philips
Once again, Philips, and its parent company TP Vision, will have a big presence at IFA 2022, and we expect to see new TVs and audio equipment, as well as kitchen appliances and possibly more Hue products to light up the smart home.
IFA 2022: Qualcomm
Once again, the opening keynote for IFA 2022 will be from Qualcomm President Cristiano Amon. Also speaking in last year’s keynote, and while Qualcomm may not be the most well-known name, it’s a company with products that power a lot of your devices, especially smartphones and tablets.
Amon hinted that his keynote address will talk about 5G networks, artificial intelligence, and the “smart edge” — whatever that is.
We may also see new laptops powered by Qualcomm’s Snapdragon chips (instead of the more common processors from Intel and AMD). Of all the companies at IFA 2022, Qualcomm could be the one that will give us the greatest vision for the future of technology.
IFA 2022: Garmin
Garmin is expected to appear at IFA, and could use the big tech event to showcase more new products.
The company specializes in fitness trackers, so there’s a good chance we’ll see some new and improved devices that will help us monitor our fitness levels while working out.